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mk1003
mk1003
#NetflixQ3AdsAndMargins Netflix's current narrative has shifted from "growth driven by new subscriptions" to "maintaining growth through price increases + advertising + live streaming." Before the Q3 earnings report (after market close on October 20), the market consensus was revenue growth of about +11.8% year-over-year, the lowest increase in three years for the same period—not unprofitable, but the "user growth dividend" has clearly peaked, and the next baton is to be passed to advertising.

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